Q1
Communicators helps organizations develop direct marketing
campaigns to meet specific sales or marketing goals.
We approach every campaign from a consultative,
results-oriented perspective. Each campaign is designed to
meet your marketing goals and to cater to the specific needs
of your unique audience and your product or service.
To help you succeed, we employ the techniques
we have developed in our 15 years of direct marketing experience.
Our broad knowledge of creative strategies, offers, lists
and other media vehicles will help you develop more cost-effective
programs.
- Direct
mail strategy and consulting
- Direct mail copywriting and
package design
- Production and list brokerage
services
Our expertise covers the spectrum of direct
marketing activities--from marketing strategies and campaign
planning to creative execution, database research, media production,
fulfillment logistics and data analysis -- we do it all.
CONSULTATION AND PLANNING
We offer our time and expertise, free of charge, to meet with
you during the planning stages of a project or marketing campaign.
We discuss schedules, lists, formats, printing -- all with
an eye towards maximizing savings and technical efficiency.
LIST PROCUREMENT
Q1 can offer both consumer and commercial lists to meet your
specific requirements--from broad saturation mailing to very
targeted demograph groups. Our goal is to deliver the highest
return on your investment.
All mailing lists are processed through
CASS certified address correction system and duplicates are
removed. This is also true of lists submitted to us by our
clients.
DATA PROCESSING and PERSONALIZATION
We can provide all data processing services including merge/purge
and postal presort. We can also format and proof tapes for
any form of personalization. We can provide personalization
from simple ektajet address blocks to complex database-driven
imaging work.
COPY WRITING and DESIGN
Q1 understands the effective techniques of direct mail copy
writing -- business-to-business, non-profit, consumer --you
name it, we've done it. There is a science
to direct mail; where the teaser should go, when to use a
lift note, how to qualify a prospect on a coupon.
Q1 artists consistently create layouts
to attract the attention of the recipient so the piece gets
opened and immediately understood. Breakthrough visual design
fused with a killer concept and effective copy creates one
irresistible, read-me
package!
PRINTING
Depending on the budget and other requirements, we produce
anything from one-color to six-color printed pieces. We work
closely with the post office to ensure the best rates for
your mailed pieces. We can assist with the selection of paper
and determine the best size for cost effective mail.
MAILING SERVICES
Q1 provides full service processing for all types of mailings
- first class and standard/bulk mail.
Our services include:
- Address imaging
- Merging and printing of personalized
letters, envelopes etc.
- Folding, tabbing, stuffing, inserting
- Preparation for mailing per current
postal guidelines
- CASS certification processing to obtain
automated rate (lowest postal rate possible)
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